Annex B: Stimulus material

Stimulus 1

Buying local, home-made baked goods through the food sharing app Olio

• Kai hears about and downloads the food sharing app, Olio. 
• they see that someone in their local area is selling home-made red velvet cupcakes and the seller has included several photos of what these will look like
• Kai messages the seller through the app to arrange a time for collection. They pay with cash when they collect the cupcakes.

Stimulus 2

Using Facebook Marketplace to order pre-cooked, pre-made meals for the week

• Aidan works long hours and he struggles to find time to cook when he gets home in the evenings.
• he sees an account on Facebook Marketplace advertising cooked rice and chicken for £7, with an image of the food
• Aidan messages the seller via Facebook messenger to arrange a time for collection. He pays with cash when he collects his food before taking it home to eat. 

Stimulus 3

Buying pre-made sandwiches through ships on Too Good to Go app

• Samira's local cafe sells filled, pre-made sandwiches and baked goods
• through Too Good to Go, the cafe sells food that hasn't sold that day and would otherwise go to waste
• Samira uses the Too Good to Go app to buy these sandwiches at a reduced rate at the end of the day. 

Stimulus 4

Buying pre-packed food in bulk via Amazon

• Chris likes eating a quick lunch while at work, such as microwaveable rice
• he sees that he can buy packaged microwaveable rice in bulk on the 'Ben's Original' store via Amazon
• Chris buys this bulk order through Amazon and arranges for it to be delivered to a convenient Click and Collect location, to take to work.

Stimulus 5

Using food delivery services to order takeaways

• every Friday, Arthur and his family order dinner through an online delivery service
• this week they order a 'Meat Feast pizza' from a local restaurant, via Deliveroo
• the pizza is delivered cooked and ready-to-eat, straight to Arthur's door, within an hour of ordering. 

Stimulus 6

What controls and regulation should be in place, when buying food online?

1. Ordering food online
2. Food preparation
3. Packaging and transportation
4. Arrives at consumer